Spark — Content Authenticity Evaluator

Spark is an open-source AI framework that evaluates promotional assets (thumbnails, key art, banners) on two dimensions: effectiveness (how well the asset drives engagement) and authenticity (how accurately it represents the actual content). It computes the gap between these scores and surfaces a GREEN/YELLOW/RED signal for creative teams. Built to combat the trust erosion caused by misleading content promotion across streaming platforms, studios, and digital media.